Do you need any more proof that large profits are to be made from
greenwash, i.e. pretending to combat climate change?

"Business leaders including directors at Tesco, Lloyds TSB and other
top high street names have urged Gordon Brown to drop his slowly,
slowly approach to tackling global warming and go for
"transformational change", saying the prime minister should not be
held back by fears over the current financial crisis.

But the involvement in the initiative of BAA, owner of Heathrow, and
the energy firm E.ON angered environmentalists, who said the companies
that encouraged flying and built coal-fired power stations showed
"hypocrisy of the purest strain".

A letter signed by some of the biggest figures in British business, to
be sent today to Brown and to David Cameron and Nick Clegg, said the
party leaders should work together urgently on measures such as higher
energy efficiency standards, support for low-carbon technology and the
auctioning of carbon allowances..."

More:

http://www.guardian.co.uk/business/2008/sep/19/greenbusiness.climatechange