Source: DISH Network(R) Unveils Biggest High Definition Upgrade in TV
History

http://investor.echostar.com/releasedetail.cfm?ReleaseID=325440

"DISH Network Corporation (Nasdaq: DISH) today set the bar for the
next-generation HD standard by becoming the first in the industry to
offer high definition programming in 1080p, the highest and best HD
resolution available.

This new functionality is part of DISH Network's latest and
unprecedented expansion in high definition services, which includes the
rollout of TurboHD, the industry's first 100 percent, all-HD suite of
programming packages. As previously announced, DISH Network will also
launch 17 new national HD channels tomorrow, surpassing its goal of
reaching 100 national HD channels five months ahead of schedule. DISH
Network now offers up to 114 national HD channels and plans to expand
that line-up to 150 channels by the end of 2008, made possible by the
recent launch of Echo XI, the most powerful satellite in the company's
fleet.

DIRECTV Adding More Than 30 New HD Channels and is First to Offer All
HD Programming in MPEG-4 AVC and Dolby Digital; Will Offer HD Movies
in 1080p Later This Year.

EL SEGUNDO, Calif., Jul 28, 2008 (BUSINESS WIRE) -- DIRECTV, the
nation's leading satellite television service provider, continues to
dominate the HD landscape by delivering significantly more quality
national HD channels than any other television provider in the nation
via the most advanced technology. Beginning August 14, DIRECTV will
launch more than 30 additional HD channels, bringing the total HD
channel lineup to 130.

DIRECTV will also transmit all of its HD programming in the MPEG-4
Advanced Video Coding standard, by the end of this month - the first
to do so in the industry. All HD programming will also be available in
the Dolby Digital audio format, and later this year, DIRECTV will
begin offering movies in 1080p, the highest resolution format
available for HD video enthusiasts and the same format used by Blu-Ray
HD DVDs.