> The thing about Starbucks is that they have the ability to put the finger on
> the market and cater to it. It drives me kind of crazy that they can figure
> out some of the music choices I would be interested in when I think of
> myself as somewhat outside of the mainstream. Turns out I am a very normal
> upper-middle class dude that is trying to stay somewhat hip throughout
> parenthood and my 40's. My musical selections, while out of the top 40
> mainstream, are obviously normal enough that Starbucks sells some of the
> shit that I like. While I only order a basic medium or small coffee while I
> am there (I refuse to say grande/venti or whatever stupid name their sizes
> are called), it seems they have me figured out a bit.
>
> I think it is the way of the future, where the store develops a niche
> demographic and caters to them on a lot of levels.
>
> I simply hate that they can target me to at least a little extent.
>
> "Papa Andy"
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