Author: MarkHMarkH
Date: May 7, 2008 15:13
[I just posted a version of this elsewhere, but I'm really eager for
your thoughts on this. I know many of you don't get into long or
industry-focused posts, and I apologize to you for cluttering your
newsreaders].
I want to advance an alternative proposition to the general refrain of
"bad writing is killing soaps" that recurs in this thread.
Maybe you saw the profusion of articles this week about how primetime
ratings are awful, and way off from pre-WGA-strike levels. Last week,
there was hue and cry about how American Idol's ratings are way off.
Today's USA Today says, in part "Ratings shortfalls for some top
series have sparked Hollywood hand-wringing...shows...hit all-time
lows in recent weeks...[and] are down sharply from last spring. Some
observers blame the writer's strike."
The article goes on to say it is more than the strike...that DVR
recording is part of the story. 24%% of homes now have DVRs, compared
to 16%% last Spring.
So, here's the thing:
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