Re: Using BCM to manage vacation rental property
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Re: Using BCM to manage vacation rental property         

Group: microsoft.public.outlook.bcm · Group Profile
Author: Carole Kezios
Date: Jan 8, 2007 18:17

Thank you - that is helpful. Guests and prospective guests would be Business
Contacts since they are all individuals.

Do you have any suggestions on how I can setup my properties? I have created
a custom field and labeled them 1, 2, 3, 4, which is helpful since I can
import all of my exisiting inquiries and rentals from my current management
program, and they are already classified this way. But I am wondering if
there is something better since ultimately I want to link them to a specific
property in the Accounting program.

Also - any suggestions on how to handle inquiries - am I thinking on the
right track if I label them as Opportunities?

Finally, I would like to be able to track my advertising dollars, so I am
looking for a way to create a report showing how many inquiries came from a
particular website, and how many turned into bookings. Would I use the
Source field? If I do, will I be able to link it to Source in an accounting
field? Otherwise, perhaps I could use the Accounts records for all of my
advertising sites, and then I could use the Initiated field to select the
advertiser.

Any comments or ideas?

Thanks

Carole
--
Greek Vacation Rentals, Inc

"mrtimpeterson via OfficeKB.com" wrote:
> Carole,
>
> The design intent of BCM is that a Business Contact Record is for the
> "PEOPLE" that you relate to in your business interaction and that an Account
> Record is for the "ORGANIZATION" of the peope that you relate to. (Business
> names, etc.) Your rental inquiries are from individual people because I
> don't believe that you actually rent space to an organization comprised of
> many people. Therefore it would make sense to employ the BCM Business
> Contact Record items to track info about your prospective rental inquiries.
>
> Another way to think of it is like this. Determine if your business activity
> involves transactional sales that are directly between your business and
> people in nature (B-to-P Direct Sales) vs. Business-to-Business. If you
> selling your products and/or services to other business, then the BCM Account
> Record item is utilized and accordingly linked to the new business sales
> opportunity record.
>
> Try to free yourself from what a BCM record item is called and think more
> about the function that is involved in its use. Hope that helps.
>
> -THP
>
> Carole Kezios wrote:
>>I am brand new to BCM. I would like to use it to manage my vacation rental
>>properties. I am alittle lost on how to set this up. I have 4 rentals for
>>which I get inquiries, some of whom turn into renters. I am confused as to
>>whether my inquiries (prospects?) should be entered as Business Contacts or
>>Accounts.
>>Any suggestions would be appreciated.
>>Carole
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