Jeremy wrote:
> Craig Welch Wrote:
>> How would a web site contribute towards safety awareness? My flying
>> school website has one objective only. To steer prospective students
>> towards our school.
>
> I just think that flying schools (or any educational institution for
> that matter) have a responsibility towards propagating information
> outside the classroom. Safety awareness cannot be learned entirely in
> the classroom or aircraft - you would know that! Beyond a BFR I don't
> think VFR pilots are fed enough information to keep their knowledge up
> on safety related matters. I would rather see people learn to fly with
> an organisation that is proactive about providing people with safety
> information long after they finish up their licence qualification than
> a school that does not. A web site is just one easy and cost-effective
> way of getting ongoing information out there.
I suspect you're ascribing attributes to a website that don't exist.
After graduating, no pilot is going to go back to the school's website.
It just isn't going to happen.
> Not only that, it
> demonstrates to potential clients (browsing online) that your
> organisation's culture is geared towards their education and safety. If
> your schools aim is to, and I quote, ".. steer prospective students
> towards our school", then I would think that a web site populated with
> safety/aircraft information goes a long way in selling your services. I
> think many schools just don't understand what it takes to do well in
> business.
I think that many schools don't understand what it takes to have people
navigate a website. Less is more.
http://www.sethgodin.com/fez/ will
give you some ideas.
> Most schools are justifiably concerned about getting bums through the
> door but often the cost of this is a -perceived- culture orientated
> around profit rather than safety.
Sure, schools differ. Yesterday I was talking to a guy that just
finished a PPL in the northern parts of Queensland, whose school *never*
had briefings. Not before, not after a flight. He arrived, they flew, he
went home.
Nonetheless, nothing happens at all unless we get people in the door,
and unless we make a profit. It behoves us to teach people as safely as
possible, and to ensure that they think safety all the time.
> Craig Welch Wrote:
>> The Clubsport I just sold was promoted by Holden as being very, very
>> fast. Which it was. I don't recall the word 'safety' being uttered once
>> during the sales process. I elected myself to have premium brakes.
> When I bought my R1 motorcycle (which is also very, very fast) I was
> provided with a training day, a whole bunch of safety brochures and a
> weekend at a race track. Now I get information sent to me virtually
> every month by both Yamaha, the sales yard and my insurance company
> (who specialise in bikes). Maybe that's the difference between higher
> risk pursuits like riding and flying compared to the "relative" safety
> of driving. And just because your dodgy salesman didn't mention safety
> when he was trying his hardest to make a commission doesn't mean that
> driving schools wouldn't. Get my point?
My 'dodgy salesman' didn't have to try his hardest to do anything
(except seek a higher price). I walked in having decided what car to
buy, and he answered my questions.
But your R1 experience nonetheless, you said 'the same way Holden, Ford
and others promote road safety'.
The last time I bought a 1,000cc bike, again there was no safety aspect
to it at all.
--
Craig
