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Job Title: Sr. Interactive Marketing Manager
Job Location: NY: New York
Pay Rate: Open
Job Length: full time
Start Date: 2008-09-11

Company Name: L'Oreal
Contact: Recruiter
Phone: email only please
Fax: email only please

Description: |My Career Center|View Job Cart| Sr. Interactive Marketing Manager uslo-00005210 Marketing Communication 260 - Maybelline/Garnier New York NY FUNCTION: Maybelline NY Garnier, a division of LOreal USA, has an opportunity available for an Sr.Interactive Marketing Manager. - Work with Director in planning Web Marketing strategies for Maybelline and Garnier Brands. - Lead development of strategic launch initiatives (ie website redesigns) - Manage day to day aspects of Maybelline New York and Garnier websites including: working with web development agencies and promotional agencies for regular site updates and with media planning and e-mail marketing agencies to plan/ execute traffic driving strategies, etc. - Develop marketing plan strategies and manage budget with Director. - Interface with TV/Print Media and Consumer Promotions groups to execute integrated media campaigns - Work closely with brand managers to ensure online creative effectively communicates the brand message and identity - Work with International Internet Depts as necessary related to projects with international concern. REQUIREMENTS: Experience and Qualifications: - College degree - 6 + Years in interactive marketing - including site development, content creation, media planning and executing online media and email marketing initiatives - Highly creative and knowledgeable in digital media trends/platforms, including but not limited to: social media, mobile, user-generated content, branded video content, paid/organic search and email marketing - Experience with using online tracking tools (ie Omniture, WebTrends, Sagemetrics or Coremetrix; DART or MediaPlex) - Strong analytical and project management skills with the ability to handle multiple priorities - Must be highly organized and detail-oriented - Excellent follow-through ability is a must - Traditional advertising and product marketing experience a plus - Background/interest in cosmetics/beauty/fashion fields and marketing preferred - Familiar with online tracking tools (ie WebTrends, Sagemetrics, Coremetrix, Omniture, DART)

Where this would be applied: - Currently, we manage several award-winning sites within the LOreal USA brand portfolio that reach more than 750m consumers monthly : o www.maybelline.com (USA only) o www.garnierusa.com

o www.garniernutritioniste.com

LOreal USA is an equal opportunity employer M / F / D / V. With limited exception, candidates must be legally authorized to work without employer sponsorship, both currently and in the future. Add to Cart

Please refer to Job code lorealus-2249632 when responding to this ad.

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