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Job Title: Director of Internet Marketing
Job Location: NY: New York
Pay Rate: Open
Job Length: full time
Start Date: 2008-09-11
Company Name: Deloitte
Contact: Human Resources
Phone: email only please
Fax: email only please
Description: THIS POSITION IS CURRENTLY AVAILABLE TO DELOITTE EMPLOYEES ONLY a Deloitte Services LP ("Deloitte Services") provides a wide variety of internal support services to Deloitte & Touche USA LLP and its subsidiaries ("the Deloitte U.S. Firms") and its people. Deloitte Services is comprised of Operations, Financial Support Services, Information Technology, Marketing & Communications, Human Resources and more. As with all the businesses within the Deloitte U.S. Entities, a core set of competencies is associated with each of these channels. An overall understanding of quality client service, experience in working on multifunctional teams and across multiple geographies, a strong business acumen and the instinct to think and act globally are essential for advancement within Deloitte Services. Deloitte Services is hiring a Director of Internet Marketing. a The Director of Internet Marketing is a leadership role in the Brand & Reputation group of Deloitte Services LP. The position reports directly to the Director of US National Marketing and Brand, and is responsible for development, execution, management and measurement of online communications strategy and tactics in support of online external marketing communications campaigns, initiatives and programs within the U.S. member firm of Deloitte.a Key clients include functions, industry sectors, Talent. a Primary areas of focus include developing strategy for publishing, authoring and promoting content via the U.S. organizations Internet marketing channel which includes:
www.Deloitte.com/us, e-mail marketing, organic and paid search engine marketing, podcasting, content syndication, social media and lead generation programs. We are alooking for someone with a talent for translating business strategy and objectives into truly differentiated approach via our online outlets. a a Primary Responsibilities a -Develop vision and strategy for firms most visible brand "billboard" - our web site - including strategies for our Talent, Client/Target and eminence approaches -Consult with marketing leadership (internal clients) to develop approaches, plans, programs and campaigns in support of their greater marketing initiatives. -Develop and advise as to best practices, policies and procedures related to Internet marketing. -Manage a highly-skilled, 14-member team, responsible for online content strategy, design, and operations in support of online channel. -Manage Internet component of a the U.S. marketing organizations Return on Marketing Investment (ROMI) program, as well as capture, track, distribute and report on web leads received via
www.Deloitte.com/us. -Ensure adherence to the master brand guidelines, visual identity standards and editorial style guide in support of the brand. -Act as U.S. liaison with global online communications leadership to ensure strategies and approaches are aligned and business requirements are being met. -Manage relationships with 3rd party vendors, freelancers and agencies as required. -Strong performance in developing and executing business strategy - 10+ years in a series of marketing or channel leader positions, involving client strategy development -Self-motivated individual who enjoys working as part of a team . -Excellent written and oral communications skills. -Strong interpersonal, project management and organizational skills, with a persistent focus on client service (both internal and external). -Experience with leading creative, editorial and technical resources. -Experience in Internet publishing, emarketing or online communications in a B2B market -Bachelor degree in communications, journalism, marketing or related field of study. Advanced degree preferred. -Prefer experience with enterprise content management and portal systems or management of those applications (preferably Vignette V7/Portal). -Domestic travel and some global travel required.
About Deloitte Deloitte refers to one or more of Deloitte Touche Tohmatsu, a Swiss Verein, and its network of member firms, each of which is a legally separate and independent entity. Please see
www.deloitte.com/about for a detailed description of the legal structure of Deloitte Touche Tohmatsu and its member firms. Please see
www.deloitte.com/us/about for a detailed description of the legal structure of Deloitte LLP and its subsidiaries. Deloitte LLP and its subsidiaries are equal opportunity employers.
Please refer to Job code dtt-6710952000006082 when responding to this ad.
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