Author: UCLANUCLAN Date: Dec 10, 2007 11:45
Ar Q wrote:
> With most reruns on Sunday night's schedule, it is good to use a good TAR
> episode as Sunday night refreshment. Many of 20 million plus Patriot and
> Steeler fans also stay to watch 60 Minutes and TAR. Not so much love left
> for Cold Case and Shark though, both set series record low ratings. Now
> Shark has only 9 million viewers compared to TAR's 12 million. Next fall,
> when CBS need to cut something, it will be Shark.
You must also remember that there are far more TV viewers in the 8pm-9pm
slot than there are in the 10pm-11pm slot. That smaller viewer base is
further eroded by numerous local newscasts from 10pm-11pm. (I have my
choice of three local newscasts from 10pm-11pm, including FOX local news.)
7%% of an 8pm audience is more than 7%% of a 10pm audience.
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